{"id":"200350","permalink":"free_city","title":"Free City","text":"
Free City is a Malibu-based clothing company with a singular aesthetic. As we talked with them, we realized we\u2019d have to reflect that through a really distinctive design. We were inspired by a visit to their warehouse, where we saw their massive display tables packed with colorful goods ranging from t-shirts to pyrite, (aka fool\u2019s gold.) <\/p>
The site is one expansive page that you can navigate a bunch of different ways, but we like the holding the mouse and dragging. Try it. You can also use the buttons at the top to shift the focus of the page. We put all their goods front and center, essentially taking Free City\u2019s amazing retail store online. We wanted to make the site as much fun as being in the store. <\/p>